USDUnionSquare Digital

Recent Projects

Recent work at the intersection of strategy, product, positioning, and execution.

UnionSquare Digital often works on projects where the business idea, market story, product experience, and operating model all have to come together.

Narrative intelligence platform

Narrative Prism

A platform for refracting complex stories, issues, and media narratives into multiple distinct perspectives, helping journalists, researchers, analysts, and communications teams understand disagreement instead of flattening it.

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UnionSquare Digital work

  • Product strategy and positioning
  • Narrative and use-case development
  • Audience definition for journalists, researchers, PR professionals, and political analysts
  • Feature concepting, including narrative perspectives, source evidence, and stance-shift analysis
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Sailing and regatta operations platform

EasyRegattas

A lightweight digital platform designed to make regatta registration, participant communications, race administration, and event management easier for yacht clubs, sailors, and race organizers.

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UnionSquare Digital work

  • Product positioning and marketing copy
  • Audience-specific messaging for sailors and regatta organizers
  • Feature-set organization and web-page structure
  • Go-to-market framing for sailing clubs and event operators
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Tournament and bracket platform

The Tournamator

A configurable tournament platform inspired by March Madness-style brackets, initially developed around blind tastings and expandable to other bracket-based competitions, voting formats, and event experiences.

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UnionSquare Digital work

  • Product architecture and feature planning
  • Multi-tenant platform strategy
  • User roles, tournament flows, voting rules, and scoring logic
  • Deployment and scale planning using Vercel, Redis, and portable cloud architecture principles
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Building something that needs sharper strategy, clearer positioning, or a more coherent operating plan?

UnionSquare Digital can help turn early ideas, scattered features, and complex markets into a focused product and growth story.

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